Video: Shoot and share from your palm in minutes


Video is becoming ever more popular among all user groups.

In the latest Ofcom Communications Report 2017 – 53% use the web to watch TV and videos and Youtube’s largest audience is the over 55s.

Screen Shot 2018-06-24 at 19.29.49

Mobile devices at optimum times of day

  • Morning – phone
  • Midday – desktop
  • Evening – iPad

You have the power to shoot and share video from your mobile device in a matter of minutes.

Here’s what you need to do:

 

Pre-production

  • Consider your format – will you do natural interview vs scripted
  • Take a look at the BBC Mobile Accessibility guidelines to consider accessibility and alternative formats
  • Document your locations – take photos and keep a log
  • Use a Gantt chart to plan your video project
  • Format for your plan
    • Concept
    • Narrative
    • Locations
    • Pace
    • Colour/tone
    • Style and form
    • Technology
    • Target audience
  • Storyboard your video out, shot by shot

 

Production

  • Consider your camera positioning and framing
  • Shoot in landscape
  • Hold finger down on iPhone to get AE/AF lock
  • Capture cutaways of general images being talked about
  • Zooming reduces quality
  • Save out a master copy in the highest resolution you can
  • Rule of thirds
  • Use wide shot for 2 people | close up on a question | close up on an answer
  • Set of resources you need on tablet devices: branding/logo / five seconds of blackness

 

Editing

  • Cutaway
  • Video
  • Audio
  • Music – a good website for royalty free music – Purpleplanet

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s